Meet Ashley Lowe& the Heart of Gold team
A working portrait studio in Lexington, Kentucky. Fine art families, executive branding, and beauty commissions, photographed under controlled studio lighting and held to one standard regardless of who is behind the camera.
"Become the Art."
I'm Ashley Lowe, founder of Heart of Gold Portraits and Allure Portraits, where I specialize in creating luxury portrait experiences that help women, families, and business owners see themselves in a whole new way.
Photography started as more than a business for me; it became part of my own healing journey. After walking through personal struggles with confidence, identity, and self-worth, I discovered the power a portrait can hold. A single image can remind someone of their beauty, their strength, and who they were created to be. That transformation became my mission.
What began with newborn photography evolved into something much deeper: helping women reclaim confidence, helping families preserve legacy, and helping entrepreneurs elevate their brands with powerful imagery that reflects their success.
Today, my studio offers luxury headshots, branding portraits, family portraits, beauty portraits, boudoir, and fantasy portrait experiences designed to be unforgettable. Every session includes an elevated, full-service experience with professional hair and makeup, wardrobe styling, and guided posing so every client feels confident, celebrated, and seen.
My heart is to create more than photographs; I create experiences that restore confidence, celebrate legacy, and remind people they are worthy of being seen.
Whether you're stepping into your next level in business, celebrating your family legacy, or simply ready to see yourself differently, I would be honored to create something extraordinary with you.
The Baking with Santa sessions were born in this studio, and they still show how Ashley and the team move with young children: unhurried, warm, and never rushed for the shot.
See Baking with Santa
Founder & Creative Director
Ashley Lowe
"Become the Art"
Studio lighting is not a filter. It is the whole session.
Every portrait here is lit. Key, fill, rim, and background are metered and set before the shutter ever moves. That is what separates an heirloom from a snapshot, and it is the first thing a reviewer or a gallery wall sees.

Studio Lighting Proof
Classic Formal Studio Session
Deep directional key, tuned rim fill, and controlled fall-off captured on set at the Heart of Gold studio.
One studio, a team behind it
The studio trains associate photographers to the same lighting and styling standard. Every commission carries the Heart of Gold look, no matter who shoots it.
Ashley Lowe
Fine art families, executive branding, and beauty. Sets the studio lighting standard and directs every session that carries the name.
To be announced
Trained to the Heart of Gold lighting and styling standard. Your commission carries the same look whether Ashley or an associate is behind the camera.
Featured soon
A rotating spotlight on the working photographer behind your commission. Slot reserved for the next associate to join the studio.
The record behind the work
Commission the studio, not just the photographer.
Every CTA on this site routes into one booking calendar. Start with a consultation.